Tag - tiktok

TikTok – how did the app conquer the world of social media?

2 December 2022

Wondering where the popularity of TikTok comes from? Learn about the history of this app to better understand the cultural context through which it conquered the global market. Also learn about the mechanisms responsible for acquiring and retaining more users.

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14 December 2022

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How do young parents shop?

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Young parents are a special consumer group. We checked what they pay attention to at the store shelf.