The Internet has created an entirely new world of opportunity when it comes to marketing, as anyone can set up their own website and create unique content in just minutes. However, creating unique content and having your own website are not enough to build up brand awareness; you have to have the right tools to help you market your business and turn more visitors into customers.
Wondering where the popularity of TikTok comes from? Learn about the history of this app to better understand the cultural context through which it conquered the global market. Also learn about the mechanisms responsible for acquiring and retaining more users.
