Tag - direct marketing

Coronamarketing, or bonuses for the vaccinated

5 July 2021

A vaccine lottery is underway to encourage vaccination. Brands are also showing a lot of creativity by organizing numerous campaigns promoting vaccinations.

Does classic print advertising still pay off?

27 October 2020

Is classic print advertising really a thing of the past? Or is it still worth allocating some resources to it?

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Not just TikTok! What is generation Z doing online?

18 May 2021

We suggest where generation Z spends time online and how to use youth apps in marketing. Check it out!

MARKETING IN A NUTSHELL

The impact of data-driven strategies on online marketing success

3 October 2023

Explore how harnessing data can drastically enhance your online marketing efforts. Learn about data-driven strategies for label optimization, customer engagement and performance tracking.

TikTok – how did the app conquer the world of social media?

2 December 2022

Wondering where the popularity of TikTok comes from? Learn about the history of this app to better understand the cultural context through which it conquered the global market. Also learn about the mechanisms responsible for acquiring and retaining more users.