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Pride Month – how do major brands show solidarity?
21 June 2022
June is Pride Month. During this time, many brands show their solidarity with LGBTQIA+ people.
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CASE STUDY
MARKETING IN A NUTSHELL
WEB PROMOTION
How do young parents shop?
22 October 2020
Young parents are a special consumer group. We checked what they pay attention to at the store shelf.
TRADITIONAL MEDIA
Does classic print advertising still pay off?
27 October 2020
Is classic print advertising really a thing of the past? Or is it still worth allocating some resources to it?
TRADITIONAL MEDIA
How do tourists shop? Shopping while traveling
14 December 2022
How have tourists' shopping tendencies changed after the pandemic? What are travelers' preferences and what influences them? Find out how the economies of tourist regions are adapting to new trends.
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